Digital technologies are reshaping every aspect of life, and the cultural and information sectors are no exception. Kazakhstan is actively embracing digitalization, unlocking new opportunities for preserving national heritage, combating misinformation, and ensuring public access to high-quality information, DKnews.kz reports.
Enhancing Transparency in the Media Landscape
On February 6, Kazakhstan’s Minister of Culture and Information, Aida Balayeva, emphasized the importance of digital transformation in the sector during an expanded board meeting. She highlighted that implementing digital technologies will increase transparency in the media space and strengthen efforts to counter misinformation.
"Digitalization will enhance the transparency of the media landscape and provide citizens with timely and high-quality information. This is particularly crucial in the fight against misinformation. We must leverage Big Data and artificial intelligence to filter content and improve the dissemination of information" Aida Balayeva
By utilizing Big Data analytics and AI-driven solutions, Kazakhstan aims to automate the monitoring of information flows, ensuring the delivery of accurate and verified news. In an era where social media and digital platforms play a dominant role in shaping public opinion, these technologies will help mitigate the spread of fake news.
Digitizing National Heritage: Preserving History for Future Generations
Another key initiative is the digitization of Kazakhstan’s cultural heritage. National archives, libraries, and museum collections are being converted into digital formats, making historical artifacts and documents widely accessible to the public.
Aida Balayeva underscored the importance of promoting spiritual and cultural heritage through modern technology. This initiative will enable Kazakh citizens and global audiences to explore rare historical documents, literary works, and museum exhibits online.
Additionally, Kazakhstan is working on adapting national folklore to interactive formats. Traditional fairy tales, legends, and epics will be transformed into animated, infographic, and illustrated versions, making them more engaging for younger audiences. This modernization effort aims to preserve cultural heritage while making it appealing to the digital generation.
E-Museum: A Virtual Network of Kazakhstan’s Museums
One of the most ambitious digital projects for 2024 is the launch of "E-Museum", a virtual museum network that will bring together Kazakhstan’s major museums on a single platform. By integrating 3D models and interactive technologies, users from around the world will be able to explore Kazakhstan’s cultural and historical artifacts online.
With the help of virtual reality and 3D visualization, visitors will not only view exhibits but also interact with them, providing a more immersive and engaging experience. This initiative is expected to spark greater interest in Kazakhstan’s history, particularly among young people.
Kazakh Content in the Digital Space
Kazakhstan is also planning to launch a national streaming platform that will feature local films, TV series, and animated content. This project aims to support the country’s film industry while providing audiences with high-quality Kazakh content.
By creating a dedicated digital platform, Kazakhstan’s cinematic and creative works will gain greater exposure on the international stage, strengthening the country’s cultural identity in the global digital ecosystem.
"Batyrlarga Tagzym": Honoring Kazakhstan’s WWII Heroes
To mark the 80th anniversary of Victory in World War II, the Ministry of Culture and Information will launch "Batyrlarga Tagzym", an online platform dedicated to preserving the memory of Kazakh soldiers who fought in the war.
The platform will compile historical records, archival documents, photographs, and personal stories of veterans, allowing users to research and learn about their ancestors’ contributions. This project serves as an important step in preserving national memory and educating future generations about Kazakhstan’s role in the war.
The digital transformation of Kazakhstan’s cultural and information sectors is a strategic step toward preserving national heritage, ensuring access to reliable information, and combating misinformation.
Virtual museums, digital archives, interactive platforms, and a national streaming service are just a few of the key initiatives that will drive the evolution of digital culture in Kazakhstan. With these advancements, the country is positioning itself as a leader in cultural digitalization in Central Asia, making its rich heritage more accessible to audiences worldwide.
